This page is for media buyers, DSPs, and advertisers. It describes the in-app inventory available through Appspark — what it is, where it reaches, what formats it includes, and how to access it.
Everything we offer comes from apps we own and operate directly. Our inventory is not aggregated from third parties — it's built, grown, and maintained by Appspark across our entire app portfolio.
Our in-app environments support multiple ad formats suited to different campaign objectives — from performance-focused interstitials to brand-safe video and native placements.
Full-screen placements served between app sessions or content transitions. High visibility, strong engagement, suited to both brand and performance goals.
User-initiated video placements with opt-in engagement. Delivers some of the highest completion rates in mobile advertising — ideal for app installs and DR campaigns.
Standard banner placements across IAB sizes. High volume, broad reach, and useful for frequency-controlled brand awareness and retargeting campaigns.
Contextually integrated placements that match the look and feel of the app environment. Lower disruption, higher relevance perception among users.
Full-screen video placements with skip options and non-skippable variants. Supports VAST/VPAID tags and standard DSP delivery mechanisms.
Interactive ad experiences that allow users to engage directly with ad creative. Highly effective for gaming, app install, and interactive brand formats.
Casual gaming audiences are among mobile's most engaged user segments — active daily, globally distributed, and receptive to in-app advertising when it's served in the right context.
Users distributed across North America, Europe, Asia-Pacific, Southeast Asia, and the Middle East — with strong density in high-CPM markets.
Casual gaming attracts a broad demographic mix — spanning gender, age groups from 18–55+, and a wide range of income segments and geographies.
Our users are engaged during active gameplay — creating high-attention moments for advertising that passive content consumption rarely delivers.
We support multiple buying methods — from open auction programmatic to private marketplace deals and direct IO arrangements. Our goal is to make our supply accessible through the channels buyers already use.
Access our inventory through connected DSPs and SSP partners on open market terms. Available today through our existing platform integrations.
Preferred deal structures with negotiated pricing, inventory selection, and audience targeting parameters — available to qualified demand partners.
Work directly with our team on insertion order terms for larger campaigns that require custom inventory packages, formats, and reporting.
Fixed-price, guaranteed inventory commitments for buyers who need predictable supply at scale. Available through our programmatic partner integrations.